Swinburne University of Technology - Melbourne Australia
Future Students - Courses
Discontinued: This course has no new intake. This information is provided for continuing students
Course Description:
In 2009 this course will be replaced with the Diploma of Visual Merchandising This course has been designed for those who hold positions as specialist visual merchandisers in the retail industry or those wishing to begin a career in the visual merchandising sector. The role of the Visual Merchandiser may involve working as a member of a national, state or store-based team: designing and installing visual merchandising displays in the exhibition industry; and/or self employment as a visual merchandiser.
Aims & Objectives:
Upon completion of this course, students will have an understanding of the Visual Merchandising industry including: the principles and elements of display, the development and design of language for the purpose of product presentation, the design and construction of props, and working to an industry brief.
Units of Study:
Year 1 Occupational Health and Safety VLP1B Apply safe working practices VLP3B Maintain store safety 2D Design VDES02A Apply the design process to 2 dimensional work in response to a brief VDES01A Apply colour theory in response to a brief 3D Studio VDES03A Apply the design process to 3 dimensional work in response to a brief VVM3A Manufacture visual merchandising support structures Introduction to Visual Merchandising VMM1A Work effectively as a visual merchandiser V07A Profile a retain market Product Presentation VVM5A Present products VVM15A Style merchandise for photography Drafting for Visual Merchandising VVM6A Produce working drawings VVM7A Produce perspective drawings, plans and elevation Digital Imaging VVSP11A Apply techniques to produce digital images VPHL05A Photography for visual merchandisers Communication VCS1B Communication in the workplace History of Design VDSP04A Research and apply the history and theory of design to design practice Lettering VVM4A Apply lettering Drawing VCOR09A Select and apply drawing techniques and media to represent and communicate concept Year 2 Retail Merchandising VR01B Manage merchandise and store presentation VM5A Monitor in-store visual merchandising display Visual Merchandising Category Presentation VVM10A Demonstrate merchandising and category presentation skills 3D Studio 2 VVM8A Design, construct and maintain props and merchandisers VVM14A Design merchandisers Lead a Team to Foster Innovation VR09A Lead a team to foster innovation Lighting VVM11A Maintain display lighting and brief lighting designers Multimedia VMEM14AZ Create, manipulate and incorporate 2 dimensional graphics VMEM06A Design a multimedia product Store Design VVM12A Design and produce store plans and floor layouts Retail Illustration VVM2A Produce retail visual illustrations VVM9A Develop concept visuals Merchandising and In-Store Presentation VVM16A Design and produce merchandising and in-store presentations Exhibition Design BBM19A Create and implement exhibition space Photography for Visual Merchandising VPHI05A Use a 35mm SLR camera or digital equivalent
Occupational Health and Safety VLP1B Apply safe working practices VLP3B Maintain store safety
2D Design VDES02A Apply the design process to 2 dimensional work in response to a brief VDES01A Apply colour theory in response to a brief
3D Studio VDES03A Apply the design process to 3 dimensional work in response to a brief VVM3A Manufacture visual merchandising support structures
Introduction to Visual Merchandising VMM1A Work effectively as a visual merchandiser V07A Profile a retain market
Product Presentation VVM5A Present products VVM15A Style merchandise for photography
Drafting for Visual Merchandising VVM6A Produce working drawings VVM7A Produce perspective drawings, plans and elevation
Digital Imaging VVSP11A Apply techniques to produce digital images VPHL05A Photography for visual merchandisers
Communication VCS1B Communication in the workplace
History of Design VDSP04A Research and apply the history and theory of design to design practice
Lettering VVM4A Apply lettering
Drawing VCOR09A Select and apply drawing techniques and media to represent and communicate concept
Year 2
Retail Merchandising VR01B Manage merchandise and store presentation VM5A Monitor in-store visual merchandising display
Visual Merchandising Category Presentation VVM10A Demonstrate merchandising and category presentation skills
3D Studio 2 VVM8A Design, construct and maintain props and merchandisers VVM14A Design merchandisers
Lead a Team to Foster Innovation VR09A Lead a team to foster innovation
Lighting VVM11A Maintain display lighting and brief lighting designers
Multimedia VMEM14AZ Create, manipulate and incorporate 2 dimensional graphics VMEM06A Design a multimedia product
Store Design VVM12A Design and produce store plans and floor layouts
Retail Illustration VVM2A Produce retail visual illustrations VVM9A Develop concept visuals
Merchandising and In-Store Presentation VVM16A Design and produce merchandising and in-store presentations
Exhibition Design BBM19A Create and implement exhibition space
Photography for Visual Merchandising VPHI05A Use a 35mm SLR camera or digital equivalent
Career Opportunities:
Graduates may find employment in the following areas: Retail store visual merchandising or display departments Visual merchandising consultancy and supply companies Retail merchandising Photostyling Display production companies Exhibition design
Professional recognition:
The course is supported by the Wholesale, Retail and Personal Services Industry Training Board and industry representatives of the visual merchandising industry.
Credit Transfer:
Applicants with prior tertiary studies that satisfy part of the academic requirements of this course may be granted 'credit' and/or entry to the course with 'advanced standing'. University policies apply and applicants are assessed on a case-by-case basis. For further information refer to the Credit Transfer Guide at: http://www.swinburne.edu.au/corporate/marketing/pathways//
Recognition of Prior Learning:
Recognition of Prior Learning (RPL) is a process where a student may be granted credit or partial credit towards a qualification in recognition of skills and knowledge gained through work experience, life experience and/or formal training. Further details for students considering TAFE courses can be found on the RPL website.
Information Sessions:
2008 Open Day Sunday 17 August 10:00 am - 4:00 pm Only at Hawthorn, Lilydale and Prahran campuses. For more information, visit www.swinburne.edu.au/openday
2008 Open Day
Sunday 17 August
10:00 am - 4:00 pm
Only at Hawthorn, Lilydale and Prahran campuses.
For more information, visit www.swinburne.edu.au/openday
Further information:
Submit an Online Enquiry Tel: 1300 368 777 Email: study@swinburne.edu.au TAFE School of Arts, Hospitality & Sciences website
